"If you don't have an assistant, you are one." This observation from Cameron Herold captures a fundamental truth about scaling leadership impact.
But the real insight lies in understanding how different types of executive support create leverage.
Here's what most people think the core differences are between these roles:
But there's much more to it than that.
The real value of these roles – especially the often-underestimated Executive Assistant position – lies in how they create different types of leverage and scale leadership impact in unique ways.
Tim Ferriss describes his Chief of Staff as a "force multiplier" rather than just support staff.
This distinction matters. When asked about the difference, Ferriss points to his CoS's work on content creation and research, strategic project management, and decision-making frameworks - work that multiplies rather than just supports his impact.
Reid Hoffman's experience with his Chief of Staff Ben Casnocha revealed another crucial insight: the power of "white space management."
Casnocha didn't just handle tasks — he identified and capitalized on opportunities others missed, turning gaps into strategic advantages.
While Chiefs of Staff get attention for their strategic impact, elite Executive Assistants often create equally powerful leverage through less visible means.
Matt Mochary, who coaches CEOs at companies like Coinbase and Reddit, points out that an EA's true value isn't in task completion but in "cognitive offloading."
Consider how top performers use their EAs:
Sam Altman's EA manages not just his schedule but his entire information architecture. This system allows Altman to focus entirely on strategic decisions while maintaining deep context on hundreds of investments and projects.
Marc Andreessen's EA acts as a "keeper of context," ensuring every interaction builds on previous ones rather than starting fresh. This compound effect dramatically increases the value of each meeting and decision.
Understanding these roles requires examining how they create different types of leverage.
An EA's mastery of personal systems creates what Ferriss calls "time arbitrage" - the ability to buy back high-value hours through excellent low-level systemization. In practice, this looks like:
For Executive Assistants
For Chiefs of Staff
Elite EAs build what Reid Hoffman terms "context accumulation systems" - frameworks that ensure knowledge compounds rather than dissipates. That way, everyone stays informed and can build on previous work. Here's how this manifests:
For Executive Assistants
For Chiefs of Staff
The best EAs maintain relationship maps that help leaders activate their networks more effectively. This transforms into action through:
For Executive Assistants
For Chiefs of Staff
Matt Mochary predicts these roles will evolve as AI transforms knowledge work. EAs will likely become "AI orchestrators," using tools like GPT and others to create even more leverage.
Chiefs of Staff will focus more on organizational design that optimizes human-AI collaboration.
Rather than viewing this as a binary choice, successful leaders often build what Hoffman calls a "scale stack" - layered support that maximizes their impact.
The key questions become:
Ferriss emphasizes starting with clear delegation frameworks. His approach:
Mochary recommends beginning with personal systems (EA) before scaling to organizational systems (CoS). This creates a stable foundation for growth.
The real power of executive support emerges through what Hoffman calls "accumulated context advantage." Both EAs and Chiefs of Staff become more valuable over time as they build deeper understanding of:
As organizations become more complex and distributed, the distinction between these roles may blur.
What matters is understanding how different types of support create different types of leverage.